There’s a fantasy we all carry:
that one day we’ll think long enough and clearly enough
to eliminate doubt before acting.

-BizBite™

But doubt doesn’t dissolve with thinking.

It dissolves with contact.

The world is not a theory problem.
It’s a feedback system.

And feedback only arrives
once you move.

But movement feels risky.
So we polish instead.

We refine the plan.
Rework the language.
Tighten the logic.
Add sophistication.

Until the preparation looks impressive enough
to distract us from the fact that
we’re still standing still.

Clarity is not the requirement for movement.

Movement is the generator of clarity.


Perfecting the plan is comfortable.
Executing the plan is vulnerable.


Only one of those builds momentum.